CASE STUDY: BLUE FUND MONACO E-COMMERCE MARKETPLACE PROJECT : YACHTNEEDS
The Monégasque startup YACHTNEEDS contacted Baccana Digital Consulting to help them secure financial support from the Monaco Blue Fund for the launch of their custom e-commerce marketplace project.
Problems, needs, and objectives for ecommerce projects with the blue fund
Financing ecommerce development and the technical challenges
Short and medium-term financing needed to support the development of an international e-commerce marketplace.
Delays in the launch of the marketplace primarily due to project management and development issues.
Numerous technical and non-functional challenges: international delivery, management of hazardous products, tax management, database integration, multi-tenant management, catalog integration processes…
Communication and efficiency challenges with the agency responsible for the initial developments.
ECOMMERCE SOLUTIONS BY BACCANA : MANAGEMENT OF THE BLUE FUND ASSESSMENT
MANAGEMENT OF THE ASSESSMENT SUBMISSION, PROJECT RESTRUCTURING, TECHNICAL SOLUTIONS
Creation of the Blue Fund dossier in synergy with Yachtneeds’ objectives and government authorities.
Technical roadmap established and financial monitoring to validate all objectives set in the Fonds Bleu specifications document.
Comprehensive technical audit and user experience assessment to ensure the immediate success of the marketplace.
Definition of deliverables and phased technical launch schedule.
Management of the reorganization and set up of the project management pre/post-launch in synchronization with the Blue Fund.
Cost rationalization, development, and integration of technical solutions with the best cost/benefit ratio to address technical challenges.
ECOMMERCE PROJECT RESULTS BY BACCANA : SUCCESSFUL YACTHING MARKETPLACE
Blue Fund ecommerce financing completed and successful fundraising achieved
Baccana Digital Consulting secured the necessary funding agreement from the Blue Fund for an accelerated launch of the e-commerce marketplace: https://www.yachtneeds.com
All objectives were met in accordance with the guidelines of the Blue Fund, allowing the funds to be released after validation of the deliverables.
Taking over project management by Baccana Digital Consulting allowed for refocusing and optimizing development efforts.
The rapid success of the marketplace led to securing a funding of €1.25 million within three months of launch.
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